01. Define the Standard
Understand the sales role, business environment, required competencies, and expectations.
Sales Talent Acquisition
One Standard. Every Candidate.
Hire sales professionals based on demonstrated ability, not just impressive CVs. Leadom combines specialized candidate scouting with structured technical sales interviews, practical simulations, and evidence-based assessments to help companies make more informed hiring decisions.
01 / The Difference
A Strong Sales Hire Should Be Proven, Not Assumed.
Traditional interviews can reveal how confidently candidates describe themselves.
They don't always reveal how well those candidates can actually sell.
Leadom helps companies evaluate sales professionals through a structured process designed around the requirements of the role.
We look beyond experience and interview impressions to assess observable sales behavior, commercial judgment, and practical capability.
02 / Our Approach
From Candidate Scouting to Evidence-Led Selection.
02. Scout & Screen
Identify relevant candidates, review their qualifications, and develop a shortlist aligned with the position.
03. Interview & Simulate
Conduct structured technical sales interviews and practical exercises that reveal how candidates think, communicate, respond to objections, and perform.
04. Evaluate & Recommend
Assess candidates against consistent criteria, document the findings, and present evidence-led recommendations.
03 / What We Assess
The Capabilities Behind Sales Performance.
Coachability
The ability to receive feedback, adapt, and improve.
Resilience
The ability to maintain effectiveness when facing rejection and setbacks.
Commercial Judgment
The ability to understand business needs and connect solutions to commercial outcomes.
Discovery & Curiosity
The ability to ask relevant questions, listen, and uncover customer needs.
Ownership & Initiative
The ability to act independently and take responsibility.
Sales Process Discipline
The ability to manage opportunities, follow up, and maintain reliable CRM practices.
Competencies are calibrated to the requirements of each role rather than presented as one universal scoring model.
04 / Technical Sales Assessment
Let Candidates Demonstrate What They Can Do.
Our assessment approach can include:
- Structured behavioral interviews
- Cold calling simulations
- Discovery conversation exercises
- Objection-handling scenarios
- Feedback-and-retry exercises
- Sales planning and prioritization tasks
- Competency-based scoring
The objective is to observe relevant sales behavior rather than rely exclusively on self-reported experience.
05 / Deliverable
Clearer Evidence. Better Hiring Decisions.
Primary Deliverable
Sales Candidate Assessment & Shortlist
A structured evaluation of shortlisted candidates, including competency observations, practical assessment findings, and hiring recommendations.
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